domain name News

Domain name news. News about the domain name word, domain names sold, domain name corporate purchases.

Crypto analyst details social engineering changed DNS at GoDaddy

December 30, 2020

Adam Cochran, a crypto analyst and professor, experienced an attempt to hijack his domain name,,
by hackers seeking to gain access to his personal cryptocurrency wallets.

According to Cochran, the social engineering attempt was successful, leading to changes that switched MX records for several hours.

Adam Cochran says,

“The hijacker managed to redirect my email DNS for a few hours, and I imagine tried to reset passwords on crypto sites.

Still, when I called in to GoDaddy support, I had to verify a customer number, a pin and a hardware 2FA ID.

The hijacker did none of that.

They didn’t even access my account.”

Customer service “MADE THE CHANGE FOR THEM” 

Burger King

December 27, 2020

Burger King owns 269 domain names. Here are the top 5 domain names that they own.

5. sold

December 23, 2020

Sedo released their sales for the week with a couple of health related domains, sold for $50,000 and sold for $43,000. Health domain names have been high sellers lately.

Checkout at

November 3, 2020 sold for $30,000

Domain Names owned by Dow Jones companies

1800 Contacts,,
American Express,
Bank of America
Barnes and Noble,
Bass Pro Shops,,,
Billy’s Stone Crab Restaurant
Brown Shoe Company
Burlington Coat Factory
Calvin Klein
Citi Bank,,
Del Monte
Discount Tire
Fruit of the Loom
Hidden Valley
Hulett Environmental Services
Kay Jewelers
Lending Tree,
Miami Heat
Mattress Firm
Men’s Wearhouse
National Pen
NW Mutual
Office Depot
Rocky Mountain Bicycles
Roto Rooter
Sales Force,,,,
Select Comfort
Shari’s Berries,
Sherwin Williams
Sunglass Hut
Toys R US
Transworld Skateboarding
The Weather Channel

E Sports gaming Names are hot!

October 15, 2020 sold for $37,500

If you are Starting a new ESports business then check out at

Domain names sold at godaddy

October 12, 2020 sold for $112,000 to a startup using Flip.Lease sold for $100,000 and has a “Coming Soon” home page now. sold for  $125,000 sold for $100,000 sold for $100,000

Trademark Application for

October 4, 2020

Applicant for is Home Medical Supply Center Inc. which owns website

Goods and Services: Arranging of managed care contractual services in the fields of diagnostic imaging, home health care, durable medical equipment, specialty pharmacy, and diagnostic lab services.
First use in commerce 06/06/1997.

Care domain names sold

September 23, 2020

A few 2 word domain names with keyword “Care” included sold this week. – Sold for $25,000. OneCare Media is a health media company that runs, and They bought the domain name from Microsoft. Sold for $15,000. Buyer Treadstone Group which is an intellectual property acquisition company, bought possibly for their client. and are for sale at, so check them out. sold for $49,950

September 3, 2020

Mike Mann announced the sale of for $49,950. Why so much for this Chip (Chinese Premium)? The buyer is ORIX Corporation and they purchased it for their Signal Peak Capital Management formerly known as the Mariner Leveraged Credit Team. 

Why website load times matter

August 18, 2020

People have short attentions and if your website takes a long time to load, you have a problem.

In fact, 64% of shoppers who are dissatisfied with a visit to a website will decide to shop elsewhere next time. The threshold for dissatisfaction is high. A one-second delay could result in lowering customer satisfaction by 16%. A ten-second delay could result in a 65% reduction in customer satisfaction.

The lack of patience applies to businesses of all sizes. For example, the BBC loses an additional 10% of users for every extra second it takes for its site to load. Yahoo’s site experiences a reduction of load time by just 0.4 seconds its traffic increases by 9%. If an eCommerce site making $100,000 a day and experiences a one-second delay it could lose $2.5 million in yearly sales.

It’s also important to think about how fast your domain name sales landing pages load on various service providers. and

August 18, 2020 is handling the upcoming sale of and anticipating its classification as one of the top domain sales of all time.

Jackson Elsegood, General Manager of says:

“Category killer domain sales are rarely public. I’m confident that could easily be positioned among the top all time highest public sales in the domain industry, and its buyer will have an incredible asset going forward. We’re pleased that stakeholders and CEO, and TrueNorth IP have chosen to secure this potential multimillion dollar transaction.”

James Trueman, a globally recognized expert in intellectual property and the CEO of TrueNorth IP, Inc., stated:

“ can produce substantial financial and strategic value to the new owner and be an enduring source of competitive advantage. It also has the potential to be used as a platform to generate substantial incremental revenue rapidly while saving the buyer millions in marketing and branding expenses.”

“The combination of the large size of the clothing category, the category-defining name, and increasing digital penetration is leading into the ranks of a small handful of the most valuable domains in the world worth a minimum of $15 million, which includes,” he concluded.

Previously, secured the auction of a similar major category-defining domain name,, which had a reserve price of US$10 million and was successfully sold above reserve.

If any of you out there in internet land have $15M to spare then this is the domain name for you. and Sell

August 18, 2020

Mike Mann is the man and he keeps selling quality domain names. This time he sell two in the $20K range. – Sold for $22,000 – Sold for $24,888 

New trademark applications for PERMIT.COM, SNEAKERS.COM

August 17, 2020

Goods and Services: IC 045. US 100 101. G & S: Obtaining entitlements, namely, government and regulatory permits, licenses and approvals, to build subdivisions, residential and/or commercial structures for others. FIRST USE: 20150000. FIRST USE IN COMMERCE: 20150000

APPLICANT for is 1661, Inc. which owns website
GOAT website says it is the global platform for style. Founded in 2015 to bring trust to the sneaker community, the technology platform has since expanded to offer apparel and accessories from the world’s leading contemporary, avant garde and designer brands. Through its unique positioning between the primary and resale markets, the company is able to surface styles from the past, present and future, delivering authentic product to over 20 million members across 164 countries.

Goods and Services: IC 035. US 100 101 102. G & S: Providing online retail store services and retail store services in the field of clothing,
clothing accessories, headwear, jewelry, footwear and shoe cleaning and deodorizing preparations; Advertising and promotional services;
Advertising and marketing services, namely, promoting the goods of others in the nature of clothing, clothing accessories, jewelry,
footwear and shoe cleaning and deodorizing preparations; Electronic commerce services, namely, providing information about clothing,
clothing accessories, jewelry, footwear and shoe cleaning and deodorizing preparations via telecommunication networks for advertising and sales purposes;
Providing an online searchable database featuring product information about the goods of others for the purpose of selecting, reviewing and categorizing clothing, clothing accessories, jewelry, footwear and shoe cleaning and deodorizing preparations to meet consumer’s specifications; Customer loyalty rewards program for shoppers for commercial, promotional or advertising purposes; Promotion of goods and services through sponsorship of events

Nice placeholder page at their future website. Check it out

71000 Recorded Dot Com Trademarks at the USPTO

August 13, 2020

Companies have been busy tradmarking their dot com domain names. Maybe not 71000 since sentence
strings are included in the search list for (*.com)[ALL]. Are you planning on
trademarking your domain names? 

Lets compare the new trademarks for today

August 10, 2020

The new trademark applications are for domain
names,,,, and is an intent to use application, providing an on-line platform which provides insurance offers from multiple insurance companies. is an application for Marketing services in the nature of generating sales leads for and directing potential customers to businesses. is an intent to use application for entertainment services, namely, providing non-downloadable digital media content in the fields of music and entertainment by means of global computer networks and wireless communication networks. is an application for on-line retail store services. Operating an on-line shopping site in the field of live plants. The applicant cites 2018 as the year of first use for the mark. is an application for retail serviced in the field of alcoholic beverages, gift baskets, glassware, novelty items and house ware. is an intent to use application for computer hardware and computer software for controlling and managing Automated Storage and Retrieval Facilities. Trademark Application

August 7, 2020

The operator of the domain have applied for the matching trademark at the USPTO. Services –
Streaming of audio, visual and audiovisual material via a global computer network; Telecommunication services,
namely, transmission of voice, data, graphics, images, audio and video by means of telecommunications networks,
wireless communication networks, and the Internet.

The trademark application was filed by the Levinson Management Group LLC, with an “intent to use” clause,
indicating that the current active web site at is a new service. 

New trademark applications for, and

August 4, 2020

Owners of generic domains are applying for the registration of marks that include the extension, and they are all dot com for now.

Here are the latest applications and matching generic domain names with the dot com part of the mark. trademark application: On-line retail store services featuring floor coverings, namely rugs. First use in commerce 06/02/2016. trademark application: Promoting the goods and services of others by operating an online shopping mall featuring a
centralized search, ordering, and billing system to handle orders for multiple sellers at one time. First use in commerce 02/26/2009. trademark application: Advertising and directory services, namely, promoting the services of others by providing a web page featuring links to the websites of others. First use in commerce 01/01/2018. 

Keeping track of generic domains becoming new trademark applications at the USPTO

August 2, 2020

The latest generic domains applying for a trademark are and

Both applications are filed on the basis of “existing use” of the marks in commerce and are not for “intent to use”.

The application is for providing information in the field of law via the Internet, providing links to other websites containing information in the field of law. 

The application is for a standard text mark, and one that depicts the logo and claims it as the mark. The application is for SaaS services, namely, providing access to non-downloadable and web based computer software for use by organizations to manage procurement operations and workflows. was used in commerce for the first time on July 15, 2020.

The domain changed ownership on July 13, 2020 and may have been recently sold to the trademark applicant an Israeli corporation, Swiftt Development Ltd.

Trademark Applications for Generic Domains,, and

July 30, 2020

Another day of trademark application at the USPTO for domains that have generic terms.

Previously these domains could not be marked but the flood gates have been opened for single term domains to be trademarked. filed a standard character mark application for Financial services, Mortgage banking services. filed an intent to use application for Downloadable computer application software that enables a user to send or donate money to a recipient, Charitable fund raising. filed a standard character application for providing use of Cloud based software for Managing consumer communications. filed an intent to use application for providing Recruiting services, Employment placement services.

Supreme Court sided with

July 25, 2020

The Supreme Court sided with, green-lighting the booking accommodations website to trademark the generic term associated with their domain name.

Following the trending paradigm on trademark applications, Walgreens, registrants of the domain have applied for the matching mark, BEAUTY.COM, at the United States Patent & Trademark Office.

Now there are trademark applications for,, and even among others.

Mattress Firm, Inc. is not sleeping. The mattress giant operates the domain and filed for the SLEEP.COM trademark at the United States Patent and Trademark office.

For corporations to spend huge amounts of money for an address, they need to be able to protect them as intellectual property. This opens the door for trademarks to be used as valuable addresses as generic names online. Google owns search, but now corporations have a weapon to leverage and ensure that a generic address can be coined as a sticky brand for direct traffic. Everything is about perception. It may very well change the landscape of direct navigation that these prized addresses can be leveraged as cornerstones of a business or corporation.

MAY 24, 2020

Workforce Software provides workforce management software using the domain name

For decades, the shorter domain was used by Workforce Magazine to deliver human resources news.

But last year, a competitor to Workforce Software acquired the publisher of Workforce Magazine. It then changed the use of from human resources news to promoting its own workforce management software, rebranded as Suddenly, Workforce Software had a big problem: confusion. It didn’t have the best domain for its business, and now a competitor was using the best domain.

Tucows: Domain registrations are way up during pandemic

MAY 7, 2020

The domains business has seen the most remarkable immediate impact, which will not really show up until the second quarter. New domain registrations are way up in the past month or so. We are seeing first-hand the rush for offline businesses to market, transact and fulfill online. We are seeing years of economic transformation jammed into weeks or months…

…In the last few weeks we have seen a significant bump in transactions as businesses globally try to quickly move online, and as displaced workers look to entrepreneurship as the next stage in their career paths. We saw this begin to emerge in late March and it is still going strong. With tens of thousands of resellers and millions of end user customers, our Domains business has proven resilient through several economic cycles, but we are seeing something singular in this current, unprecedented environment. It feels like years of change being crammed into weeks or months. This is more interesting for what it says about the economy than it is material to our business, as new registrations make up only 20% of total transactions historically.

Top Sales for May 6th, 2020 at Godaddy

MAY 6, 2020​ for $32,500​​ for $20,153​ for $12,750​​ for $10,250​​ for $9,600​ 

Buy a quality domain name or pay for Linkedin ads

APRIL 6, 2020
You have got to be kidding me. ads are $9 per click? So 1000 clicks through to my website and it’s going to cost me $9000 bucks? One of my websites is a 2 keyword domain name that receives close to 1000 new visitors per day. Yes the website is Search engine optimized and has good content that people are looking for. The domain name keywords match the search terms people are using in Google. This is a good example of the value a quality keyword domain name is to your company. Google will serve you free customers without you paying for them.


APRIL 3, 2020 for $2,688 for $1,088 for $1,088

Shopify buys

APRIL 1, 2020 $200,000 – Shopify now owns and $24,000 – Now forwards to $12,000

End User Domain Sales

MARCH 25, 2020 €45,000 – An individual in China bought this domain for his own site. $20,000 – Giftee, Inc. is a Japanese company that enables people to give gifts electronically, similar to Starbuck drink coupons. The company is upgrading from their domain name. $5,000 – Forwards to This is a new website to service recent school closures and provide education for students 6-18 years old.

Companies Upgraded Their Domain Names $22,200 – Holocare says it is the worlds first innovation centre for mixed reality in health. $15,000 – Open Road Auto Group is a car dealer. $10,000 – The buyer forwards the domain to an Airbnb in Jaco, Costa Rica. sold for $17,500 sells for $17,500. We don’t know who the buyer is yet but I am sure it will be used appropriately. Learning Plus was a previous owner of this domain name.

I got scammed for $314 @ (should have checked the whois!)

So I “thought” I was buying a 50 pack of N95 masks for $314 check the current prices online and you will see this price is not too far fetched from ebay. Anyways, I bought these from this website below. It “looked” legit. yea yea I know stupid right? see the extra s.
Then I got an email from them. And guess what was missing in the confirmed payment email? THE TRACKING NUMBER!!!!!

I Called the number on their site, someone did pick up. With all due respect sounded like some skinny white boy in the middle of Utah. He told me he has received over 600 calls already from people about their orders not showing up.

And then he said I’ve been scammed.

UnoEuro Rebrans to

UnoEuro hosting company based in Denmark announced that it was re-branding as If you type in you will be redirected to The move was designed to make it easier for customers to remember and type-in the company’s brand name. for 1.5M

MARCH 14, 2020 Rick Schwartz says “After 3 months of negotiating, TODAY was the day that I signed the contract”! Now we are not sure if Rick sold for cash and shares in a new online venture. More info to come.

End User Domain Sales sold for $41,000 – Skymorials Pty Ltd in Australia bought this .net. It appears they operate the memorials site sold for $7,000 Euro – And is forwarded to They are a UK company that provides professional translation and interpretation services.

It’s time for domain name renewals beyond 10 years

Domain name renewal prices are going up and .Com prices will likely be 70% higher within 10 years. So save some money when renewing your domain names pick 5 years or longer and lock-in at today’s prices.

Betting domain names selling

Betting domain names selling like hotcakes. sold for $150,000 sold for $487,867 sold for $60,000

Mike Mann does it again sold

MARCH 5, 2020
Mike Mann says “Sold $169,888. Ready to sell my remaining 349,999 domain names.” Sold for $24,250 and for $20,000

MARCH 1, 2020
The top domain name sale of the day was selling for $24,250.00 at GoDaddy.​ sold for $20,000​ at Should be interesting to see what kind of website will eventually become.

Shark Tank judge Barbara Corcoran lost nearly $400,000

Shark Tank judge Barbara Corcoran lost nearly $400,000 in an email scam that tricked her staff. She said someone faking as her assistant sent an invoice to her bookkeeper earlier this week for a renovation payment. She had no reason to be suspicious about the email because she invests in real estate, so the bookkeeper wired $388,700 to the email address. The problem was that the email address didn’t belong to her assistant. The scammer imitated her assistant’s email address and misspelled it with one letter. The mistake wasn’t caught until the bookkeeper emailed the assistant’s correct address for a follow-up. brand is very important. The less confusing a domain will make it easier for you and your customers to spot a spoof scam email address.

Companies Upgraded Their Domain Names $22,200 – Holocare says it is the worlds first innovation centre for mixed reality in health. $15,000 – Open Road Auto Group is a car dealer. $10,000 – The buyer forwards the domain to an Airbnb in Jaco, Costa Rica.

RUBIX FX Announces Rebranding To

FEBRUARY 25, 2020
Sedo released their weekly sales and led the way at $150,000. was second at $50,000 and was third at 34,000 Euro.


Companies look at a major domain purchase as buying the dot com would be nice for our business, rather than it being a necessity for their company to grow. But only one company will get the dot com brand and that creates a problem for other businesses with the same brand name. When that happens companies will need to re-brand to distinguish their product. This can be expensive and will create a distraction from growing their business. A re-brand will definitely be required if 2 companies are in the same niche field with the same brand name.


He mentioned the trademark for Tesla was $75,000. Buying the domain was a whole different nightmare that took us 10 years to buy the Tesla com domain. That cost was like 10 million dollars yeah that was crazy.

Musk talks about the name might have been changed to Farraday which later a competitor took. Faraday Future, who bought for $1.4 million.

GOLFBET.COM SELLS FOR $100,000 sells Pierluigi Buccioli said.

Since he didn’t sign a NDA, Pierluige can announce the sale of GolfBet․com for $100k. The buyer was a law firm representing a third party. We are guessing that the PGA Tour bought the domain name. Time will tell.

Comcast has launched its SportsTech

Comcast has launched its SportsTech accelerator program, and the multi-billion conglomerate is branding in the right order. Comcast is using the domain name, which they registered in late 2019. Unfortunately they do not own

Sedo weekly sales led by

JANUARY 18, 2020
Sedo released their weekly sales and led the way at $44,200. was second at $25,000. Asia.Casino sold for $10,000.

Our content may contain errors and does not constitute financial advice in any way whatsoever. Nothing published by constitutes an investment recommendation, nor should any data or content published by be relied upon for any investment activities. strongly recommends that you perform your own independent research and/or speak with your qualified financial advisors before using the information within our website content.

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